Hedia El OurabiProfesseure Cours enseignés
Formation
Intérêts de recherche
Comportement du consommateur Étiquetage des aliments fonctionnels Technologies émergentes dans l'industrie alimentaire Traçabilité des aliments fonctionnels
Quelques communications et publications
Publication dans des actes de colloque: El Ourabi, H., Tomiuk, M. A., & Ben Ayed, A.K. (2017). Gender Differences in the Effects of Functional Food Labelling Information on Perceived Risk. Pubié dans les actes du Congrès annuel de l'Association des Sciences Administratives du Canada (ASAC), p. 15-41 Chapitre de livre/contribution à un ouvrage collectif: Werle C., & El Ourabi, H. (sous presse). Comment prendre en compte les aliments fonctionnels d’un point de vue du comportement du consommateur ? Institut National de la Recherche Agronomique (INRA), France Communications (avec arbitrage): El Ourabi, H., Tomiuk, M. A., & Ben Ayed, A.K. (2018). The Effects of Labeling Cues on Sensory and Affective Responses of Consumers to Categories of Functional Food Carriers : A Mixed Factorial ANOVA Design. 20th International Conference on Marketing and Management Sciences, Istanbul (Turkey), 23-24 July. El Ourabi, H., Tomiuk, M. A., & Ben Ayed, A.K. (2018). The Yuck Factor: The Effect of Functional Food Product Categories and Information Cues on Consumer Disgust. Administrative Science Association of Canada (ASAC),Toronto (Ontario, Canada), 27th -29th May. El Ourabi, H., Tomiuk, M. A., & Ben Ayed, A.K. (2017). The Effects of Labeling Information on Consumer Fear: The Case of Multiple Functional Food Categories. 12ème Journée du Marketing Agroalimentaire, Montpellier (France), 22 septembre. El Ourabi, H., & Tomiuk, M. A. (2017). The Impact of Traceability, Health Claim and Verification of Health Claim on Consumer Evaluations of Multiple Functional Food Categories. 8th International Research Meeting in Business and Management (IRMBAM) Nice (France), 5-6 July. El Ourabi, H., Tomiuk, M. A., & Ben Ayed, A.K. (2017). Gender Differences in the Effects of Functional Food Labelling Information on Perceived Risk. Administrative Science Association of Canada (ASAC), Montreal (Quebec, Canada), 29th May-1st June. El Ourabi, H., Tomiuk, M. A., & Ben Ayed, A.K. (2017). Front-of-package Labelling: The Interaction Effect of Health Claim and Third-Party Endorsement Source on Consumer Purchase Intentions of Functional Foods. 47th European Marketing Academy (EMAC), Groningen (Netherlands), 23-26 May. El Ourabi, H., Tomiuk, M. A., & Ben Ayed, A.K. (2016). Consumer Perceived Risk Toward Multiple Functional Food Categories: The Effects of Labeling Information. 4th Health Marketing International Day, Lille (France), 17th June. El Ourabi, H., & Tomiuk, M. A. (2016). Consumer Attitudes toward Foods Enriched with omega-3 Fatty Acids: The Role of Health Claim and Verification of Health Claim. Administrative Science Association of Canada (ASAC), Edmonton (Alberta), Canada, 3-6 June. Cloutier, L.M. & El Ourabi, H. (2014). Building a Sustainable Distribution Chain for Health Enhancing Foods: Managerial Cognition Differences amongst Stakeholders. 11th Wageningen International Conference on Chain and Network Management (WICaNeM 2014), Capri, Italy, 4-6 June.
Prix et distinctions
Subvention de recherche- Volet émergence des nouveaux professeurs du Fonds institutionnel de recherche (FIR), UQTR Mention excellent avec félicitation du jury lors de la soutenance de thèse intitulée Health Enhancing Food Distribution and Consumers’ Behavioral Intentions, UQAM Bourse d'excellence du Fonds de Recherche du Québec-Société et Culture (FRQSC) |